If you’re a consumer-based plaintiff’s attorney you’re likely already aware of the pros and cons of Yelp, maybe you love it or maybe you hate it. However, it’s undeniable that it’s probably a part of your client’s life and they're likely to use Yelp to seek reviews on everything from doctors, dentists, and restaurants to yes... even lawyers. One study suggests that Yelp is the most trusted website for attorney reviews. You can no longer ignore the power Yelp wields to the small and medium sized law firm.
Getting the Best Visibility on Yelp
There’s a few things you should do to improve your visibility and ranking on Yelp. Most of it’s obvious, but I bet there’s a couple you haven’t thought about.
What if My Law Firm Has Bad Reviews?
There’s usually no “winner” in a divorce and there’s always a criminal defense client that will think their lawyer didn’t fight the District Attorney hard enough. However, if all of your reviews have a consistent complaint then you have a problem on your hands. If your policy has changed due to complaints, let people know. Like you probably tell your clients, the worst thing you can do is ignore the problem and hope it goes away on it’s own.
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